In the digital age, businesses have a myriad of options when it comes to selecting a marketing agency. From large...
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The Pitfalls of DIY Branding and Marketing for Business Owners
In the age of digital media and readily available online resources, many entrepreneurs are tempted to take matters...
5 Tips for Effective Facebook Advertising
Facebook is one of the largest social media platforms in the world, and it offers businesses a unique opportunity to...
Embracing the Digital Revolution: The Importance of Digital Marketing in 2023
In an age of rapid technological advancements, digital marketing has become a game-changer for businesses worldwide....
Cintula Aircraft Sales – Spring Hill, Florida – Website Design Project
The Ripple Effect Group, located in Rocky Hill, Connecticut, was recently hired to design and launch a website for a...
A $15,000 Domain Name and the Start of a Media Company
We were recently approached by an entrepreneur that had just purchased a highly sought after domain name,...
5 Tips for Effective Blogging
Blogging can boost your customer base, increase brand awareness and sales, and position your business as a thought...
Your Business Just Got a Terrible Google Review – Now What?
It happens to nearly every business sooner or later: a one-star Google review that trashes your company. A disgruntled...
Four Reasons why Marketing and Customer Service Should Work Together
Traditional business (organizational) department structures' partitions are collapsing. A much needed strategic...
Why Choose WordPress?
WordPress is really popular. If you're having trouble with WordPress, it's likely that someone else has had the same...
The Benefits of Email Marketing
The Benefits of Email Marketing Email marketing is one of the most cost-effective, successful ways to get leads,...
What Should Your Marketing Budget Be?
You can have the most amazing product or service in the world, but without a marketing plan, strategy and budget, you...
Should you Update/ Redesign Your Website?
To stay relevant, you should redesign your website every two to five years. With technology constantly changing, you can start to miss out on the opportunity to provide…
Five Important Overlooked Mistakes in Marketing
Cheap media is cheap for a reason. You should buy media that best delivers your target audience, offers the right association for your brand and is respected within your market niche.